Digital & Phygital
Experience Studio
Gamification, serious games, advergames, virtual and augmented reality.
We harness the best of game design to reinvent brand experiences and engage your audiences and teams.
Play has become a new language.
3.4 billion people play games worldwide. 97% of Gen Alpha plays video games.
Gaming has outgrown entertainment. It has become a culture, an identity and a universal language.
Engage and qualify
your audiences
Turn your brand into an experience. Where game design, creativity and technology meet, we craft tailor-made activations that naturally capture attention, strengthen engagement, create emotion and generate valuable first- and zero-party data.
Attract, train and retain your talent
The best experiences aren’t just for your customers. We design interactive experiences that support employees throughout their journey, from onboarding to learning, while strengthening engagement and company culture.
Because a great experience is lived, shared and remembered.
Play remains one of the last places where attention is voluntary.
Experience it for yourself.
Kappa × Les Ardentes
La Quête by Kappa invited festivalgoers to explore the festival grounds and campsite in search of hidden Kappa merchandise and rare keys.
Once their quest was complete, they headed to the Kappa stand to claim their rewards: VIP upgrades, backstage tours, gift cards and exclusive Kappa merch.
Less intrusive.
More immersive.
Attention can’t be bought. It has to be earned.
Our experiences generate qualified first- and zero-party data through participation, not interruption.
Own the experience, and you’ll own the attention and the data without paying platforms for either.
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